The American network added that the investigation - which began six years ago - examined how Google applied the European Union's privacy rules, known as the General Data Protection Regulation, during the period from its entry into force in 2018 until February 2020.
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In its final decision, the authority concluded that Google had violated the European system "with regard to the legality and fairness of its processing of geolocation data within Web Activity, Applications and Location History."
Deputy Commissioner Graham Doyle said that "as a result of Google's failures, individuals may not have been aware that their location data was being used, for example, to influence them through advertising or to infer their interests."
He added that "the company's retention of user location data for longer than necessary exacerbated their loss of control over it."
In addition to the fine, the agency ordered Google to bring its data processing into compliance with the rules within six months.
In response, Google said that "the issue relates to previous policies that have since been updated."
The company added "Since 2019, we have made significant improvements to our practices and launched advanced tools that facilitate the management of site data."
This is the fourth largest fine imposed by the Irish data privacy watchdog in the European Union, having previously imposed larger fines on TikTok and Meta, including a €1.2 billion ($1.38 billion) fine on Meta, which owns Facebook and Instagram .
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