According to data from Ruby Homes , in recent years, there has been an increase in the number of young people under the age of 35 who live in rented apartments rather than in their own homes, which in the United States is the prerogative of homeowners with an average age of 59. This phenomenon is influenced by several factors, including increased job mobility and the preferences of new generations towards more flexible housing solutions.
Tenants who do not have the option of making permanent structural changes to their homes are often looking for solutions that do not require invasive interventions such as drilling holes in walls or altering the apartment's structure. This has led to a growing demand for products and solutions that allow spaces to be comfortably adapted temporarily and reversibly .
Plus, the rise of social media has fueled interest in DIY (Do It Yourself) home improvement. Platforms like TikTok, Instagram and Pinterest have become endless sources of inspiration for all DIY enthusiasts who want to renovate or decorate their home without hiring professionals or facing high costs.
The combination of the growing trend towards rental living and the influence of social media has supported the adoption of no-drill blinds, allowing many people to customize their window frames and living spaces economically and creatively.
