Apple reported strong financial performance in its first quarter of this year, primarily thanks to record-high iPhone sales.
"That was driven by iPhone, where we achieved an all-time high in revenue," Apple Executive Chairman Tim Cook was quoted as saying by TechCrunch on Thursday (29/1).
In the company's earnings conference on Thursday (29/1), he said that the surge in iPhone demand made Apple experience the best iPhone quarter in history in Greater China, which includes Mainland China (People's Republic of China), Hong Kong, Macau, and Taiwan.
"iPhone recorded its best quarter ever driven by unprecedented demand, with record highs across all geographic segments," he said.
According to Apple's earnings report, iPhone sales in the first quarter reached US$85 billion or approximately Rp1,428 trillion, up from US$69 billion (approximately Rp1,159 trillion) in the same period the previous year.
Cook said the surge in iPhone sales in China was driven in part by enthusiasm for the iPhone 17 models, which were launched in September 2025.
Apple's revenue in Greater China rose from US$18.5 billion (Rp310.8 trillion) in the previous quarter to US$25.5 billion (Rp428.4 trillion).
Cook said that visitor traffic at Apple stores in China grew double digits year-on-year in the quarter.
