Technology companies Tokopedia and TikTok Shop support young people in utilizing technology for entrepreneurship by running the Creators Lab program.
Through the Creators Lab program, the company provides an opportunity for Tourism Polytechnic students to learn content creation for digital platforms and the use of content for profit.
"Content creators in the digital era like this have become a profession that can benefit various parties," said Director of Tokopedia and TikTok E-commerce Vonny Susamto when explaining the Creators Lab program to students of the Makassar Tourism Polytechnic in Makassar City, South Sulawesi Province, Thursday.
Through their content, Vonny said, creators can help convey recommendations for tourist attractions or information about local products to consumers on digital platforms.
He said that the Creators Lab education program has been implemented in Palembang City. The program, which is supported by the Ministry of Tourism, will then be held in Medan, Bandung, Bali, and Lombok.