Egyptian international Mohamed Salah achieved a new record with Trabzonspor hours before his official debut in the team's jersey in the Turkish league.
Mohamed Salah’s move to Trabzonspor has created an exceptional level of public engagement, which has been clearly reflected in shirt and season ticket sales.
According to the Turkish newspaper "61saat", Mohamed Salah has become the player with the most names printed on Trabzonspor jerseys in the club's history, in a new indication of the popularity the Egyptian star has gained since the announcement of his transfer to the team.
She pointed out that the demand is mainly focused on the new season's shirts, which represents an important commercial boost for Trabzonspor, both in terms of kit sales and the increased fan attendance associated with the Egyptian star.
Trabzonspor president Ertugrul Dogan announced that the club had surpassed the 25,000 season ticket mark for the first time in its history, after sales reached 25,190 tickets, exceeding the previous record of 14,500 tickets.
The impact of the deal also extended to social media, with the number of posts that combined the names of Trabzonspor and Mohamed Salah reaching 74,700 posts outside Turkey, compared to 59,600 posts inside the country, so the volume of interaction outside Turkey exceeded its local counterpart by 25%.
Trabzonspor is preparing to face Kasimpasa this Saturday evening at the Recep Tayyip Erdogan Stadium in Istanbul, in the first round of the Turkish League, in what is expected to be Salah's first official appearance with his new team.
