Apple is very concerned about the image associated with its various products, especially its best-selling iPhone in its various versions. A previous report published in 2020 by the British newspaper The Guardian confirms that the company does not allow villains to appear on cinema or television screens carrying its devices.
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While this information has become one of the most common stories in the tech world, as many users are familiar with it, Apple has surprised everyone again with a list of very strict controls regarding the appearance of its products on television or in cinemas.
This list emerged when the stars of the Canadian series "Antigang" tried to appear using the company's devices in keeping with realism, as the phone is very widespread in Canada.
Because of the difficulty in complying with the terms and restrictions imposed by Apple, it became difficult for the producing company to adhere to them, so it decided to switch to using Korean Samsung devices instead.
It should be noted that Apple’s terms do not apply only to iPhones, but to any product for which it owns intellectual property rights, including software such as iMessage, FaceTime, and even AirTag devices.
No protective covers
Apple requires the manufacturer to ensure that its phones are not covered with protective cases that prevent the famous Apple logo from appearing in all shots in which the smartphone is visible.
The logo should be clearly visible on the back of the phone in a realistic way and appear clearly in the shot without anything obstructing its appearance.
It cannot be damaged
Regardless of the scenes or adventures that the heroes or villains of the series will have, they are strictly prohibited from destroying or damaging the phone.
This includes contemporary scenes. If the series explicitly states that a scene is contemporary, then all actors must own iPhone 18 Pro or Pro Max devices. If the scene is before the phone was released, then the phone must be 17 Pro or Pro Max.
Do not drive while using a phone
Apple requires producers and actors not to appear in any scene of the series driving their cars and using the phone at the same time.
This is because Apple does not want to associate the mental image of its phones with people driving cars, as this contradicts the company's directions and instructions to users in real life.
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