Instagram users can now customize the Reels recommendation algorithm.

Instagram users can now customize the Reels recommendation algorithm.
  Instagram has launched a new feature called Your Algorithm, which allows users to view the topics that shape Reels recommendations and adjust them to better suit their interests.

According to a TechCrunch release on Wednesday (10/12), this tool is similar to the Manage Topics feature that TikTok launched last year to allow users more control over what they see in their For You Page (FYP) feed.

The feature allows TikTok users to customize their feed to show more or less of certain topics.

Unlike TikTok's feature, which only displays about a dozen general topic categories, Instagram's list is more personalized and can be expanded by users.

Instagram's Your Algorithm tool is available starting Wednesday in the United States and will roll out globally in English later.

Going forward, Instagram plans to expand the use of this feature so that it can be used to customize recommendations in Explore and other parts of the app.

To take advantage of the Your Algorithm feature , users can tap the icon with two lines and a heart in the top right corner while watching Reels.

After tapping the icon, users will be directed to the Your Algorithm page which displays a list of topics that Instagram is most interested in.


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