Global market research firm Counterpoint has warned of a potential increase in smartphone prices in 2026 due to rising costs of RAM and memory components.
According to the agency's analysis, the cost of RAM for mobile phones has increased by 50 percent quarter-on-quarter, while the cost of NAND storage has increased by more than 90 percent quarter-on-quarter.
"Higher retail prices are inevitable in 2026 as cost increases will be passed on to consumers," said Counterpoint Senior Analyst Shenghao Bai, as quoted from a report published on their official.
Rising memory costs have quite an impact on the Bill of Materials or material costs for smartphones.
